Wednesday, March 30, 2011

Translating Marketing - Identifying My Unlimited Rice and Learning from Manny

Pls. read each of the following short articles and post your reaction on the appropriate discussion board in Vcoach on Facebook.

Here is where you post your reactions...
http://www.facebook.com/topic.php?topic=229&uid=108200742563139#!/board.php?uid=108200742563139

Here are the articles...

http://www.josephdeungria.com/2010/03/why-manny-pacquiao-brand-brings-home.html#links


http://www.josephdeungria.com/2011/03/no-ice-and-unlimited-rice.html

Required Task: Self and Course Evaluation

In the true spirit of marketing, asking the customers about his needs and the degree to which these were satisfied is the only way to improve.

So, pls. complete this final required task on or before April 2, 2011.

Thursday, January 13, 2011

Print Ad based Medical Marketing Plans and 2 Last Assignments for the Course


3 Last Assignments (to compensate for the lower than expected scores from the midterm exams)


 
1. Your blog which has embeds of all your assignments for the course. We strongly recommend you create your free blog at blogspot.com because its google platform gives it an advantage for google searches. Your blog should contain embedded links of all your assignments for the marketing management class including your

  •  chapter assignment
  • 10 step individual marketing plan
  • 10 step group marketing plan
  • 20 year personal marketing plan
  • 10 step plan for a medical print ad

2. Medical Print Ad analyzed using the 10 Step Plan format (be sure to put a copy of the scanned print ad within your presentation. The scanned image above was discussed in the class plenary. Also, there is no need to research information beyond what is indicated in the print ad. You can infer or make your best guesstimate from data within the print ad. Website ads are not acceptable.

 
3. End of Class Survey using this link:

 
http://www.hypermarketing2.com/2010/11/on-line-form-7-end-of-class-survey.html

 
For all these assignments, pls. do the following:

 
  • email to your respective marketing professors,
  • post in slideshare,
  • post slideshare link in Facebook discussion board and
  • embed the slideshare presentation in your blog on or before Jan. 19, 2011.

Late assignments earn at the following deductions (from the highest possible grade of 4.0)
  • -0.5 deduction (submitted Jan. 20 to 26),
  • -1.0 deduction (submitted Jan 27 to Feb 15),
  • -1.5 deduction (submitted Feb. 16 to Mar 1),
  • -2.0 deduction (submitted Mar 2 to Mar 30)